WOW Extra Strength Dream Coat
Hold & Style Extending
Alcohol Free
Heat Protection
Good for: Dryness
Good for: Frizz
Without Formaldehyde-Releasing Agents
About the Product
What it is: A powerful treatment that keeps extremely dry, dehydrated hair and curly- and coily hair types silky, glossy, and frizz-free.
Hair Texture: Curly and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Dryness
- Frizz
- Straightening and Smoothing
Key Benefits:
- Powerhouse anti-frizz, anti-humidity treatment
- Locks in moisture, blocks out humidity
- Prevents hair from reverting back to frizzy/curly
Hold & Style Extending
Alcohol Free
Heat Protection
Good for: Dryness
Good for: Frizz
Without Formaldehyde-Releasing Agents
About the Product
What it is: A powerful treatment that keeps extremely dry, dehydrated hair and curly- and coily hair types silky, glossy, and frizz-free.
Hair Texture: Curly and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Dryness
- Frizz
- Straightening and Smoothing
Key Benefits:
- Powerhouse anti-frizz, anti-humidity treatment
- Locks in moisture, blocks out humidity
- Prevents hair from reverting back to frizzy/curly
Hold & Style Extending
Alcohol Free
Heat Protection
Good for: Dryness
Good for: Frizz
Without Formaldehyde-Releasing Agents
About the Product
What it is: A powerful treatment that keeps extremely dry, dehydrated hair and curly- and coily hair types silky, glossy, and frizz-free.
Hair Texture: Curly and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Dryness
- Frizz
- Straightening and Smoothing
Key Benefits:
- Powerhouse anti-frizz, anti-humidity treatment
- Locks in moisture, blocks out humidity
- Prevents hair from reverting back to frizzy/curly
Highlighted Ingredients:
- Proprietary Anti-Humidity Complex: Humidity-proofs, prevents frizz, adds shine, and provides heat protection.
- Polymer Blend: Creates a sealant, locks in moisture, and keeps humidity out.
- Glycerin: Powerful humectant moisturizes to help prevent dryness.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: This treatment has a groundbreaking, heat-activated technology that provides powerful humidity-proofing, plus added moisture. It seals the cuticle and locks in moisture to keep extremely dehydrated and curly and coily hair types smooth, sleek, and frizz-resistant, even in the highest humidity.
Fragrance Description: This treatment is unscented.
